Applications for People Analytics in Change Management

After working at WeWork’s New York City headquarters, Brian Richmond relocated to California and joined the early-stage startup Aura Health. In addition to his position as a senior data scientist for Aura Health, Brian Richmond participates in the meetup group Bay Area People Analytics, which gathers professionals in the field to discuss novel applications of people analytics in HR, such as change management.

Change management is a multi-faceted process that helps employers prepare their workers for newly implemented systems and solutions. By implementing people analytics methods and tools, HR professionals can collect and analyze timely information on the sources of change resistance and develop immediate solutions.

Likewise, people analytics allows for employers to provide instant feedback on training initiatives, workshops, and other methods used to raise awareness of the incoming changes. Outcomes such as employee attrition after a change can also be measured, and provide a more comprehensive picture of the effects of the new system or solution. The success of change management strategies cannot be measured without data, so people analytics is critical to driving improvements in change management.